Alco-pops
September 18, 2008
An interesting marketing trend is starting to occur across the nation. With the widely spread popularity of energy drinks and high-octane sodas, alcohol companies have started creating energy drinks and sodas with alcohol in them. And the scariest thing of it all is that unless you look for the tiny labeling that says alcohol you would never know the difference between an alcoholic and non-alcoholic energy drink.
I encourage you to read more about this phenomenon. After all, your kids are going to be faced with this issue. Here is the article.
I also suggest that you watch the video report put out by the San Diego Youth Council. It definitely opened my eyes
Entry Filed under: Communication, News. Tags: Alco-pops, alcohol marketing to teens, alcoholic energy drinks, Energy drinks, Things Parents should know, underage drinking.

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